Sunday, November 14, 2004

What Is Advertising

What is advertising?

Advertising is huge corporations lying to you to get your money and crush their competition. I understand that the word "lying" is strong and that technically they're merely exagerating, spinning, misrepresenting, or whatever. But what it boils down to is that they're trying their best to give a false impression about the superiority of their particular product, and that is a lie, whatever their lawyers may claim.

Helping children formulate a critical eye with which to observe advertising should be a basic aim in public school education, along with the more traditional subjects. Otherwise we will (have?) become a population of mindless drones manipulated through our appetities by mega corporations.


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